Start with the projects you actually want
Custom homes, extensions, renovations and commercial fit-outs are different buying decisions. Tell visitors what you specialise in and what sits outside your scope. A prospective extension client needs to recognise their project in your work. A developer may need evidence of coordination and delivery capacity. Make those differences visible instead of describing every build as a dream project.
Create project stories rather than a photo dump
For each permissioned project, describe the client’s brief, constraints, agreed scope and completed work. Explain what the pictures show. If an architect or another contractor contributed, credit their role accurately. Avoid implying you designed work you only built. Publish budgets, locations and client names only when their disclosure is appropriate and approved.
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Explain how an enquiry becomes a proposal
Describe the first conversation, the information you need, any site visit and how your proposal is prepared. Tell prospective clients whether existing plans help and when more detail is needed. This gives people a reason to contact you before they have everything ready, while reducing unsuitable enquiries. Do not promise design, engineering or approval services unless you genuinely provide them.
Qualify with questions a client can answer
A builder enquiry form can ask for the project type, suburb, rough timing and whether plans exist. A budget band may help if you explain why you ask and allow an undecided response. Do not demand sensitive financial documents at first contact. Keep uploads optional unless they are essential, and provide a contact route for people who prefer to talk through the project.
Make credibility specific
Show genuine registration details, your actual team and permissioned client feedback. Explain the person or role responsible for the first contact. If you discuss warranties, memberships or insurance, use accurate current wording and supporting evidence. A simple factual introduction helps more than an unverified award badge. Your website should make it easy to check who will be responsible for the work.
Review your project presentation before committing
Send DirectSite your existing site and the kinds of building enquiries you want. We build a working demo within 48 hours, including a proposed project and enquiry structure. You can request free revisions before payment. Pricing depends on the agreed scope, including project pages and integrations. No deposit is needed, and you can decline the demo owing $0.
Your questions, answered
Can the demo use my existing project photos?
Yes, where you have the rights and permission to use them. Tell us about photographer credits and any client restrictions before including the images.
Do I need a page for every completed build?
No. Select projects that demonstrate different capabilities or constraints. Several similar jobs can be grouped if that gives a visitor a clearer picture.
Can you help reduce unsuitable enquiries?
Clear project scope and thoughtful form questions can help visitors assess fit. They cannot guarantee lead quality, but they can make your requirements easier to understand.
See your website before you pay.
A real working demo within 48 hours. Review it, request changes and decide.
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